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I've designed successful products just like yours

Below you can read about some of them.

Private study case

Stabilising Uptime's conversion rate during price hikes

After leading the implementation of the monetisation strategy, I’ve also helped stabilise the CR after a 90% drop as Uptime incrementally moved towards full price.

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Designed a new onboarding funnel for FFH, leading to a revenue increase of 120%

I’ve worked with FFH to spot opportunities and design an improved acquisition funnel, with a goal of converting more of their traffic into paying members.

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Helping British Gas reduce costs of £700k/year

The old Help & Support was frustrating customers, costing a fortune for our call centre, and damaging metrics like the NPS. My product team and I were tasked with solving these issues.

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Building Buyapowa's Design System foundations

I’ve helped Buyapowa audit their old pattern library, build the foundations of the new Design System, rebuild and refactor components with the latest technology, and write documentation for engineers.